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Sylver Consulting has launched a refreshed website
  • CHICAGO, IL; May 18, 2010

    Sylver Consulting, an international innovation research and strategy firm, has launched a refreshed website (www.sylverconsulting.com), which is the culmination of the firm's effort to align its online presence with its expanded capabilities.

    Some of the highlights of the new site include a more focused description of Sylver's Innovation Research and Strategy services, new imagery, and two new pages about the firm’s unique approach and client testimonials.

    With a presence both in the US and Brazil, Sylver Consulting was able to draw on team members in both countries, who together contributed to make the new website more descriptive, attractive and accessible to English and Portuguese speakers.

    Adriano Galvão, VP of Sylver Consulting, explains that the new website offers "more refined, targeted content that differentiates us from traditional market research and design companies, positioning Sylver Consulting as an International Innovation Research and Strategy Consulting Firm."

    He adds, "We commissioned unique pictures to truly represent the work we do. This will help potential clients understand how their innovation efforts can benefit from Sylver Consulting's diverse set of research services. The new images may also inspire current clients to discover other ways we can help them."

    "We wanted to provide a glimpse of some research processes at work but also depict how the data acquired is ultimately transformed into direction that clients can act on," explains Jeffrey Oelkers, the graphic designer and photographer responsible for the website's new imagery. "Sylver delivers more than tables of data in a report after all, so we decided to go a step beyond and show what it takes to ensure that the research leads to real world results".

    Brianna Sylver, President and Founder, continues, "We have also created a new section called 'Our Process' which provides transparency into our approach. Each phase of our process is clearly explained, from Framing the Problem to Understanding the Current Situation, to Translating Insights into Opportunities to Taking Targeted Action." Vinicius Romualdo, Sylver's web designer, created the new icons for the "Our Process" graphic and had this to say: "The icons give a plus in attractiveness and simplify the communication."

    Gregg P. Gantwarg, President and CEO of Virtual Edge Collaborative, Sylver Consulting's marketing firm says, "The new website repositions and presents Sylver's expanded capabilities, evolved messaging and industry-focused imagery. Offered in both English and Portuguese, the new site features a mini Flash homepage photo montage, additional case studies, services and links, a new testimonials page, a process diagram and completely fresh content."

    About Virtual Edge Collaborative
    Virtual Edge Collaborative is Pittsburgh's first virtual marketing firm. Virtual Edge Collaborative's revolutionary virtual business model makes it possible for small to mid-sized businesses in Pittsburgh and throughout the United States to receive world-class marketing services, on an a la carte basis, from seasoned industry pros that deliver high-quality work that yields powerful results, in a barrier-free, efficient environment, without costing a small fortune. In addition to charging up to 50% less than traditional advertising agencies, marketing firms and quality web/graphic design companies, Virtual Edge Collaborative also offers an up front, flat fee, per-project pricing menu for most common projects, which is unheard of in the marketing field. Virtual Edge Collaborative also can provide flat fee estimates for any custom projects.

    For more information, please visit www.virtualedgeonline.com or e-mail gregg@virtualedgeonline.com.

    For further information about Sylver, please Contact Us.