7 habits of highly successful surveys
September 17, 2009 Author: Brianna
Just read a great whitepaper by Vovici called “7 Habits of Highly Successful Surveys.” It’s a good read, offering a nice overview of the things that you should and shouldn’t do when conducting online surveys.
In summary, the 7 habits are:
- Focus on a GoalSurvey the Right Number of People
- Craft Your Invitation Carefully
- Order Questions Logically
- Write Objective Questions
- Shorten the Survey
- Close the Feedback Loop
The whitepaper is a quick read and I think will prove to be useful and of interest to anyone who does surveys frequently or plans to run a survey soon. Vovici gives some practical tips on how to execute each of these habits.
A big thanks to Marcio Santos for passing this whitepaper my way!
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This is a good read, thanks!
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