This interview is part of a series of blog posts on the challenges and rewards of orchestrating global and multi-cultural research. We’ve been talking with some of our favorite partners around the world to learn more about their unique markets and how they’ve become the great researchers we love to work with. We hope you [...]
Postcards from the Edge of Global Research — Focusing on France, Part 3. “Postcards from the Edge of Global Research” is a series of blog posts from Sylver Consulting about the challenges and rewards of orchestrating global and multi-cultural research. Next up in the series – “Interpreting the Arab World,” an interview with Dima Anbari of Tanweer MENA in the United Arab Emirates.
Postcards from the Edge of Global Research — Focusing on France, Part 2. “Postcards from the Edge of Global Research” is a series of blog posts from Sylver Consulting about the challenges and rewards of orchestrating global and multi-cultural research. Next up in the series – “Interpreting the Arab World,” an interview with Dima Anbari of Tanweer MENA in the United Arab Emirates.
Congratulations, you’re set to do a research study with a global organization with offices and employees all over the world. From the moment you begin communications with them, you begin to schedule meetings using direct invitations from your Outlook or Google Calendar, Tungle, or the latest in online scheduling tools. Everything runs smoothly and your interviews and meetings go off without a hitch.
This interview is part of a series of blog posts (see part 2, part 3, here) on the challenges and rewards of orchestrating global and multi-cultural research. We’ve been talking with some of our favorite partners around the world to learn more about their unique markets and how they’ve become the great researchers we love [...]
Our recent three part series on diary studies took a look at the mechanics and best practices of conducting a diary study. But, what do you do when levels of education and accessibility to technology don’t align with how you might conduct your average diary study? Do you abandon ship, assuming that this is the very best research method to use for the data that you seek? At Sylver, we say “not necessarily.” Instead, you get creative and start thinking outside of the box.
Lately we’ve gotten some questions about whether or not customer surveys are a good investment of time and money for start-up companies. Sylver’s quantitative guru, Ellen Frank-Miller and I put our heads together and want to share our thoughts on the matter.
Have you noticed how the world just keeps getting smaller…or at least appears to be doing so? Technology is a powerhouse. It offers each of us more ways than ever to interact with people in our lives, from our family and friends to even creating relationships with people we’ve never met face-to-face on the other side of the world.
Back in January I wrote a post about a 7-week class Brianna was going to teach at the Institute of Design (ID), IIT called “Cross Cultural Research”.
We’re excited to announce a new initiative that Brianna is involved in. On March 16, 2010, Brianna will kick off a class at the Institute of Design (ID), IIT called “Cross Cultural Research.”
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